Job Description

Job Overview

As an Analytics & Insights Manager you will be integral to the continued high performance of all campaigns at Billion Dollar Boy.

You will take ownership of key projects as part of the Insights and Analytics team, taking ownership of reporting setup and day-to-day/campaign reporting and measurement. You will work closely with other members of the team as well as the Client Services and Strategy teams to bring campaigns to life with in-depth analysis and insights.

Working closely with our global teams and our team at our sister agency Companion, you will have the opportunity to work on US and global projects with household name brands.

Responsibilities

• Pulling, monitoring, quality controlling and analyzing data from various sources to develop in-depth campaign performance and competitor reports that provide insightful observation and recommendations for clients and internal stakeholders, both at campaign and macro level.
• Building and monitoring dashboards with Google Sheets and Data Studio to show campaign performance in real time and reporting back to the Client Services team.
• Keeping up to date with social media platform analytics updates to ensure work is always at the cutting edge of our industry.
• Support and build client relationships and join client calls to discuss campaigns, insights and key results.
• Proactively and independently manage multiple projects simultaneously and meet communicated deadlines.
• Working alongside Strategy, Client Services and Paid Media teams on US and global campaigns.

Skills & Attributes

• 3+ years experience required
• Creative or media agency experience preferred
• Experience with a range of measurement solutions, particularly ones pertaining to content/performance analysis
• Proficient in Google Sheets/Microsoft Excel (advanced data analysis & visualisation), Google Data Studio (or dashboarding in general) & SQL.
• Experience using and working with social media platforms (Instagram, Facebook, YouTube, Pinterest, TikTok) and Google Analytics.
• Experience with third party measurement solutions such as brand lift studies and sentiment analysis preferred.
• Experience with paid media preferred.
• Organised with high attention to detail.
• Team player.
• Strong communications skills and ability to write clearly, without jargon, and construct compelling insight stories using all available first and third party data.

About Billion Dollar Boy

Billion Dollar Boy (BDB) is a global creator agency, using industry-leading tech solutions to deliver integrated, creator-led advertising and end-to-end campaign management. Founded in 2014, Billion Dollar Boy was among the first global influencer agencies and now has offices in London, New York and New Orleans.

Since its inception, BDB has partnered with some of the world’s leading brands - including Heineken, King, Nintendo, PepsiCo and L’Oréal - connecting them with more than 10,000 vetted content creators.

BDB client campaigns have been awarded at the Cannes Lions, Influencer Marketing Awards, Webby Awards, Shortys, The Drum Awards and Adweek.

Our Culture

Our mission is to redefine advertising by reflecting culture through the voices of creators, where creativity is democratized, and technology is the driving force behind impact. We champion equity and inclusion, and believe that diversity sparks creativity, problem-solving, and well-being. Along with fostering these values, BDB is committed to being the most innovative creator marketing agency in the world through initiatives like FiveTwoNine and Muse.

Our Values

We believe one of the biggest issues advertising agencies face is reputational. Our vision is to change that by setting a new standard of advertising with a greater social purpose, where creativity is democratized, and technology drives efficiency and effectiveness.

Billion Dollar Boy has identified industry problems and potential solutions, leading to a set of

Future Behaviors that should be adopted by every agency to positively change advertising as a whole:

• Be Fair, Be Transparent - treat everyone fairly, ensure recognition
• Intentional Inclusivity - Actively listen, value diverse perspectives
• Champion Curiosity - Be curious, embrace feedback, explore new ideas
• Own it - Take accountability, be adaptable, lead by example
• Work for Tomorrow - Make decisions that contribute to a better future for BDB
• Kindness Over Ego - Lead with empathy, humility, and honesty
• All other call-outs!

Equal Opportunities

We encourage employees to be open and confident and appreciate that every member of the team makes a vital difference.

Billion Dollar Boy embraces equality, diversity and inclusion and will seek to promote these benefits in all of our business activities.

When recruiting new employees or when affording our current employees with opportunities for promotion, it means that we will:

• Recruit, develop and retain the most talented people, regardless of their background and make best use of their talents;
• Not discriminate unlawfully against any person;
• Select the best person for the job in terms of qualifications and abilities.
• This sets out our approach to equal opportunities and the avoidance of discrimination at work.
• A part of what we offer at BDB is a considerate suite of competitive benefits, which will be discussed with you throughout the interview process.

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